Packaging for the People:

A Guide to Coffee Packaging Design, Sourcing & Strategy with Luke Waite

Join us for a practical talk on how to design, source, and plan coffee packaging that aligns with where and how your coffee will be sold. We’ll cover packaging formats, labeling compliance, sustainability trade-offs, and how size and shape affect retail placement and cost perception.

Learn tips for working with designers, managing vendor relationships, and communicating quality through design. This session is perfect for roasters, café owners, and anyone looking to level up their packaging game.

________

Luke Waite is the founder of Pomelo Coffee Consulting and creator of the Core 7, a framework designed to help roasters build lasting success through people, process, and profit. With a track record of turning struggling coffee businesses around, Luke brings deep expertise in operations, CPG strategy, and leadership coaching, and will release his first book in 2025!